Head of Paid Acquisition

Marketing
Tel Aviv
Responsibilities

Papaya Global is reinventing global payroll and workforce management. Our automated platform helps companies hire, onboard, manage, and pay people in more than 100 countries

We are now looking for an experienced online marketing manager to lead and take ownership of our paid acquisition channels.

You will:

  • Lead and build the paid acquisition (ppc and paid social) operation within the Papaya Global marketing department
  • Oversee all campaign activity from the development of strategic plans to hands-on campaign management
  • Explore with the marketing and sales teams the best ways to expand and scale
  • Collaborate closely with internal and external content and design service providers to maximize paid campaign results
  • Create reporting procedures for senior management
Requirements
  • 4 years+ experience managing paid online campaigns
  • 1 year+ managerial experience
  • Proven track record with large budget campaigns
  • Practical experience of at least 2 paid media platforms from Google Ads (display/search), Facebook and LinkedIn
  • Excellent English, verbal and written
  • Self-starter who can take charge with little guidance
Nice to haves
  • B2B paid acquisition experience
  • Experience of other platforms e.g. Taboola, Outbrain, Twitter, Quora

 

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